Live Streaming Major Business Conferences

The past few decades have seen a steady rise in the number of major conferences – more so in the COVID era. Most were held in just a few centers like Chicago, Las Vegas, & Orlando, but Vancouver has now emerged as a prime destination for hosting major international conferences.

Business conferences serve to create & nurture relationships, exchange important information, discuss best practices and more. The main question is: how could you stand out in such a crowded field? That’s where live streaming a business conference comes in – to boost visibility while reaching a wider global audience.

Looking at some reasons to live stream a conference, we’ll examine some technical implementations, ending with a brief discussion on how to Live Stream a Conference. We will also look at some of the costs you could incur as well as some revenue options to offset those costs…

Here are 6 reasons why you should Live Stream a Business Conference:

  1. It’s a terrific way to get maximum exposure

Streaming conferences greatly extends the ability of people to gain access to vital information. It can integrate around hashtags and social media conversations. Look at SXSW as an example – they are successfully building on their success by becoming an online sensation and by combining the power of live streaming, digital video and social media.

2. Join other cutting edge organizations which are using Live Streaming

Show the world that your organization has embraced new & innovative technology. Live Streaming shows an openness to new methods and your willingness to share your message with the world. Apart from being a significant value-added service, it is a critical & often ignored investment in the future. It is an inclusive message that says: too tired or busy to attend in person? Relax and watch from your home, your office or from the beach!

3. Live Streaming a Conference can Generate Additional Revenue

People pay big bucks to attend major business conferences in person. While their investment need not be as high as that, the same can be true for attendance to a live streamed conference…

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